Business Creathon
IMPULS SESSION FROM IDEA TO MVP
From Idea to MVP
how to test your idea in the market
Context
Once you have defined your business idea and developed your value proposition, it’s time to understand all the aspects needed to bring your idea to life and test it in the market.
Key Learnings
- Learn to use the Business Model Canvas to help you understand all aspects of your business model in a straightforward, structured way.
- Learn how to build a first prototype to show to your customers.
- Learn how to successfully apply agile methods for the development of innovative products.
What’s in for me
- Understand what it takes to bring an idea to market.
- Learn how to develop and validate a prototype. Understand the process of agile development to focus on the customer-centric design of innovative products.
Dr. Annette Leonhard-MacDonald
Director of Technology & Operations
INC Invention Center Munich